Managing a spa is a highly skilled, complex and demanding job. Many spa managers find themselves struggling to cope with the demands of...

The guest capture rate is an important way to measure how well your spa business is performing. But what’s an acceptable guest capture...

In Part 1 of this series, I discussed considering the menu as a sales tool, and staying on top of price adjustments every year. In this...

When it comes to spa operations, one thing that I think is often taken for granted is the service menu. Treatments are priced and listed,...